How to Build a Predictable Growth Engine in Manufacturing
December 1, 2025
9:30am PST / 12:30PM EST
Speakers:
Jacque McCormak
MSLOD PCC,
Co-Founder,
Executive Coach,
JetStream Advisors
Andrew Fanous
Fractional CRO, Pace Creative
Moderator:
Linda Fontana,
Managing Director, CEO Resource Board
Is Your Manufacturing Growth Still Unpredictable?
For manufacturing leaders, long sales cycles, legacy systems, and disconnected teams often make growth unpredictable. Traditional marketing tactics like trade shows, referrals, and seasonal campaigns no longer deliver consistent results.
Sustainable, measurable growth comes from aligning marketing, sales, operations, and leadership into a single, repeatable growth engine using proven business growth strategies. When executive teams and commercial functions work in sync, companies move from reactive selling to predictable revenue generation, driving measurable ROI and long-term scalability. These business growth strategies ensure growth is consistent, predictable, and actionable.
Manufacturing Landscape
The smart manufacturing market is projected to reach USD 787.54 billion by 2030, with automation, robotics, and data-driven production systems driving growth. The manufacturing automation market alone is expected to grow from USD 13.73 billion in 2024 to USD 23.96 billion by 2030, at a 9.7% CAGR.
Deloitte reports that manufacturers adopting digital and connected systems can achieve up to 20% higher production output, 7 to 20% improved productivity, and up to 15% additional capacity. McKinsey highlights that as manufacturing goes digital by leveraging AI, IoT, and analytics, opportunities expand rapidly, with potential to create $3.7 trillion in annual value globally.
For manufacturing leaders, the priority isn’t just technology; it’s aligning leadership, marketing, sales, and operations to turn innovation into predictable, measurable growth. These growth strategies for manufacturing companies ensure every stage of the customer journey is optimized.
Why Building a Predictable Growth Engine Matters
Predictable growth doesn’t happen by chance. It’s built through alignment, structure, and systems guided by effective business growth strategies. Manufacturers that synchronize leadership with marketing, sales, and operations are far more likely to achieve consistent, measurable results:
- Organizations that align commercial functions in operations, such as sales and marketing, are nearly three times more likely to exceed new customer-acquisition targets.
- Leaders who align their mindsets and behaviors around growth are more likely to outperform their peers on revenue and profitability.
- Companies with advanced marketing and sales capabilities grow about 30% faster than their peers.
This webinar will show you how to design a repeatable, data-driven company growth strategy that connects your teams and transforms how your business generates revenue.
What You’ll Learn
- Why traditional manufacturing growth models fall short in today’s market
- How to design a predictable growth system by aligning people, process, and technology
- How leadership alignment accelerates adoption of sales and marketing strategies
- What a proven growth strategy framework looks like for manufacturers
- How to connect marketing and sales to fuel predictable revenue streams
- Ways to modernize manufacturing marketing for measurable ROI
- How to use technology, CRM, and automation to predict growth
- Key performance indicators to track and optimize your business growth strategy
Meet the Experts
Our panelists bring decades of leadership, organizational development, and commercial growth experience. They share proven business growth strategies to align leadership, marketing, sales, and operations, helping manufacturing companies build predictable growth engines, improve execution, and drive measurable business results.
Speakers:
Jacque McCormak,
MSLOD PCC,
Co-Founder,
Executive Coach,
JetStream Advisors
Andrew Fanous,
Fractional CRO,
Pace Creative
Moderator:
Linda Fontana,
Managing Director,
CEO Resource Board
Jacque McCormak, MSLOD PCC, Co-Founder, Executive Coach, JetStream Advisors
Jacque brings over 15 years of experience in organizational psychology and leadership development. She helps executive teams align strategy and execution, build high-trust cultures, and elevate organizational performance, ensuring marketing, sales, and operations work in sync to drive predictable growth through actionable business growth strategies.
Andrew Fanous, Fractional CRO, Pace Creative
A sales strategist and growth architect, Andrew builds scalable systems for sales and marketing alignment. With a proven track record in sales leadership, strategy, and execution across every stage of the sales funnel, Andrew specializes in building the foundational systems, from sales playbooks, process mapping, and CRM customization that empower marketing and sales teams to operate in sync.
Linda Fontana, Managing Director, CEO Resource Board
Linda is a seasoned executive, board advisor, entrepreneur, and business consultant with over 40 years of success in B2B and complex sales. She has founded and led multiple businesses, collaborated with industry leaders, and guided executives, sales, and marketing teams to align strategies, shorten sales cycles, and achieve measurable revenue growth using proven growth strategy frameworks. Linda’s passion is to facilitate confidential, high-impact roundtables where top decision-makers solve mission-critical challenges to accelerate strategy-led success.
This webinar is ideal for:
- CEOs, CROs, and CMOs of manufacturing and industrial companies
- Sales leaders seeking consistent performance and shorter sales cycles
- Marketing leaders building data-driven growth frameworks
- Operations teams looking to align commercial strategy with execution
- Business strategists and consultants focused on manufacturing scalability
