Welcome to the Pace blog! Here you’ll find a bunch of nerdy, techy, & creative stuff that we love to discuss. Get involved and remember, sharing is caring!

Does Print Has a Place in the Digital World?

The next time you ride the subway in North America, take a look around! Notice that the vast majority of…

Why are Case Studies Important: 4 Short and Smart Reasons

With more than 80% of business-to-business companies reporting positive returns from featuring their own case studies, we’ve decided to outline several reasons why it’s worth updating (or potentially begin writing) your company’s case studies.

The 3 Key Elements of Content Marketing

At the best of times, developing a content marketing strategy can be confusing; especially if you don’t have a clue…

Understanding the Fold: The Myth of the Website Scroll

Above-the-fold placement, a term dismayed strategists and UI/UX designers have heard all too often. Yes the fold exists! It’s only…

Can SEO be Successful Without Quality Content?

A little over a decade ago, marketers could create irrelevant, poor quality content, litter it with buzzwords and construct a…

Top 5 Ways to Create Shareable Content

Many marketers will tell you one of the major challenges of content marketing is finding the sweet spot between selling…

Are Meta Tags Effective for SEO?

Meta tags are snippets of HTML used to convey metadata about a document. This information is generally hidden from the…

The Bottom Line on Sliders

Sliders (also known as carousels) are a rather contentious item. There are a number of reasons that sliders are perceived to…

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